What We Do
“We use technology to access and interact with end users of apps to demonstrate their effectiveness in improving health”
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Concept & Model Development
We help quickly assess reactions to new ideas for mHealth intervention. The concept phase involves initial idea generation (i.e., how one might use an emerging technology in health promotion or care delivery). Model development is an initial and iterative process to involve organizational stakeholders and end users in online discussions to identify salient, engaging, and feasible interface and app design features.
Content Testing (Usability & Navigability)
We develop beta-test prototypes to ensure intended functionality, reliability, and flexibility. Conducting UX/UI testing by tracking in-app behaviors and online focus groups. A group of end users (i.e. those for whom the program is intended) will be recruited for real-time testing of the product in person and/or online for consumer interests, preferences, traffic source and in-app behaviors.
Pilot-test prototypes establish estimates for efficacy. We rapidly generate pilot data to include in a larger scale trial application. This may include randomized controlled trials or alternative study designs where end users participate in online pre- and post- evaluation, and participate in a pilot of the eHealth promotion or disease prevention program. The pilot tests occur within systems to assess potential for widespread dissemination and impact.
Beyond grant consultations, we offer expertise in proposal development and IRB submission support.
Our expertise spans the following: